March 16, 2021
When we are looking to purchase a product or a service, we often check out the reviews of a company to give us the confidence to get in contact with the business, or indeed make a purchase. It is often theorised in marketing that word-of-mouth (WOM) marketing is the most fruitful of the marketing activities.
February 10, 2021
Marketing goes to the people, not vice versa. This is a fact that has stood the test of time, and will continue to do so. Where TV was once a mass media marketing tool, we now have social media, but why? There are currently 45 million social media users in the UK, which is a
January 15, 2021
You may have seen some adverts on the TV lately featuring boxing heavyweight world champion, Anthony Joshua and award-winning actor and singer Sheridan Smith talking about supporting local and the importance of Google My Business (GMB) for businesses in their hometown. Now, more than ever we are looking to support local businesses through the tough
December 7, 2020
The fundamentals of marketing are based on communicating a message to consumers you believe will be interest in your product or service. Marketing is a vital process for a business; you can have a great product or service, but if you have no way of letting potential customers know about what you are offering, then
August 26, 2020
Founder Sam Williams is putting the sizzle into businesses amid the constraints of the Covid-19 pandemic. The young entrepreneur, from New Inn, Pontypool, has launched Sizzle Marketing to help boost the prospects and raise awareness of businesses. The 24-year-old Bangor University marketing graduate admits the current climate for launching Sizzle Marketing is ‘unique’ but remains